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Moxie is an innovative system developed by Airstack that enhances your Farcaster experience by integrating incentives through holding Fan Tokens. These tokens unlock exclusive benefits and features for holders, creating a dynamic and rewarding environment.
Moxie rewards are closely tied to engagement on the Farcaster network, encouraging quality content and active participation. Fan Tokens operate on a bonding curve model, providing financial incentives and increasing in value with each new purchase. With daily claims, users can convert their engagement into MOXIE tokens, further participating in the Moxie ecosystem. As of this writing, MOXIE has not been officially launched but is expected to go live around the end of July 2024.
To better understand how the Moxie ecosystem works, let's loosely compare it to a familiar real-world example: Dave & Buster's.
At Dave & Buster's, you start by getting credits. You purchase these credits to play various games available at the arcade. You can play any game around Dave & Buster's as long as you have credits.
Similarly, in the Moxie ecosystem, you begin by engaging on Farcaster or buying in to Moxie. You create posts, reply to others, and participate in discussions. This engagement earns you Moxie tokens, which are the starting point of your journey in the Moxie ecosystem, much like purchasing credits at Dave & Buster's.
Next, you use your credits to play games at Dave & Buster's. Each game offers a different experience, and you choose which ones you want to play. As you play, you earn tickets based on your performance.
In the Moxie ecosystem, you use your Moxie to obtain Fan Tokens. These Fan Tokens represent special access or membership within any entity on Farcaster, such as an individual's account or a specific channel. Just like playing different games at Dave & Buster's, you have the freedom to choose which Fan Tokens you want to acquire.
As you play games at Dave & Buster's, you earn tickets. These tickets can be redeemed for various prizes or more credits to continue playing. The more you play and perform well, the more tickets you earn.
Similarly, by holding Fan Tokens, you earn rewards. These rewards include exclusive perks, access to private groups, and other benefits such as more Moxie.
At Dave & Buster's, you redeem your tickets for prizes or more credits. You can choose to cash in your tickets for different rewards, such as toys, gadgets, or more credits to keep playing games.
In the Moxie ecosystem, you can use your earned rewards to get more Fan Tokens. This continuous cycle of engagement and rewards enhances your experience on Farcaster. Just like redeeming tickets at Dave & Buster's, you can use your rewards to gain more benefits.
The Moxie ecosystem functions similarly to the Dave & Buster's experience. You start by engaging and earning credits, use those credits to access various features and benefits, and earn rewards that encourage further participation.
What is Moxie?
Moxie Rewards and Engagement
Understanding Fan Tokens
Moxie Bonding Curves for Fan Tokens
Daily Claims for Moxie Tokens
Using MOXIE Tokens for More Benefits
How to Use Fan Tokens as a Channel Owner
Rewarding Engagement w/ Your Fan Tokens
Payouts for Earned Rewards
How to Get Started with Moxie
Moxie is an innovative system designed to enhance your experience on Farcaster by integrating economic incentives. It allows you to engage and grow your audience by offering exclusive perks through a special type of token called Fan Tokens. These tokens create a dynamic and rewarding environment for both you and your followers.
Moxie was developed by Airstack, one of the leading developers in the Farcaster ecosystem creating tools and frameworks that enhance user interaction and engagement such as the Social Capital Score. With the introduction of Moxie, Airstack aims to provide a robust economic engine that empowers users and communities to thrive.
Moxie rewards are closely tied to engagement on the Farcaster network. Previously, Farcaster used a points system called "Not A Token" (NOTA) to reward community members and developers for their contributions. This system has now been integrated into Moxie, providing a seamless transition to a more comprehensive rewards mechanism.
Here’s how it works:
- Daily Engagement Rewards: Users earn tokens based on their daily engagement within the Farcaster network. These tokens can be claimed each day and converted into MOXIE tokens, providing a consistent and ongoing way to earn rewards for active participation. To see how your personal posts perform on Farcaster you can go to Airstack and take a look at each of your post's score.
- Quality Content: High-quality posts, replies, and interactions are rewarded with Moxie tokens. This encourages users to create valuable content and engage meaningfully with others on the platform.
- Developer Contributions: Developers who build valuable frames and applications on Farcaster are also rewarded. This incentivizes the creation of tools and features that enhance the overall user experience.
Fan Tokens are unique digital assets that represent membership or special access within any entity on Farcaster, such as an individual’s account, a specific channel, or even the entire network. When your followers hold these tokens, they unlock exclusive benefits and features that you, as the owner, provide and design.
Think of them as VIP passes that offer your most dedicated fans special treatment and additional content/access.
Fan Tokens can be tied to any entity on Farcaster. They operate on a bonding curve model, which means the price of the tokens increases with each new purchase. This structure creates an incentive for early participation and continuous engagement.
Exclusive Access: Holders of Fan Tokens can access special content, private groups, early releases, and more. This makes them feel valued and gives them a reason to hold onto their tokens.
Earning Mechanisms: Beyond access to gated content, Fan Tokens also offer financial incentives:
Reward Sharing: A portion of all rewards earned by the entity accrues to the Fan Token smart contract, benefitting all token holders. For example, if a member earns rewards for high-quality posts, a percentage of these rewards is distributed among their Fan Token holders.
Increased Token Value: As more people buy Fan Tokens, the value of existing tokens rises due to the bonding curve model, benefiting early adopters.
Fan Tokens create a robust and engaging ecosystem where both creators and supporters benefit from mutual success. They encourage continuous engagement, provide exclusive access, and offer financial incentives, making them a powerful tool for growing your presence on Farcaster.
Member Fan Tokens: These allow access to features and benefits specific to the Member’s Fan Token holders. A portion of all rewards earned by the Member accrues to their Fan Token smart contract, benefitting all of their Fan Token holders.
Channel Fan Tokens: These allow access to features and benefits specific to the Channel’s Fan Token holders. A portion of all rewards earned by the Channel accrues to their Fan Token smart contract, benefitting all of their Fan Token holders.
Network Fan Tokens: These allow access to features and benefits specific to the Network-level Fan Token holders. A portion of all rewards earned by the Network accrues to the Fan Token smart contract, benefitting all of the Fan Token holders.
Keep in mind these tokens are not found on secondary markets, and person to person sales and transfers are not possible due to the design of the Farcaster native contracts.
After the Batch Auction, a smart contract using a bonding curve is created for each Fan Token. This contract automatically manages the buying and selling of Fan Tokens, ensuring that they can always be traded smoothly and fairly.
The bonding curves are designed to reward member utility rather than speculation, using a logarithmic curve to ensure price stability. The curves are relatively flat compared to exponential ones, meaning prices increase slightly with every purchase.
Only Farcaster Members can purchase Fan Tokens; non-Members cannot speculate on the tokens. Fan Tokens cannot be sold or transferred outside of the Moxie contracts. The only way to sell a Fan Token is to sell it back to the Moxie Bonding Curve contract.
With the Moxie Protocol, the engagement you generate on Farcaster as well as for the Fan Tokens you hold can be translated into earning more Moxie tokens.
Here's how it works:
Daily Claims: There is a daily claim system where you earn tokens based on your engagement within the Farcaster network. These tokens can be claimed each day and converted into MOXIE tokens. This provides an ongoing way to earn and participate in the Moxie ecosystem.
Engagement-Based Earnings: The amount of tokens you earn daily is directly tied to your level of engagement and activity on Farcaster. This includes posting high-quality content, participating in discussions, and interacting with other members. The more active and valuable your contributions, the more tokens you can earn.
Those who hold MOXIE tokens have a couple of additional options:
- Unvesting for Fan Tokens: If you hold MOXIE tokens, you can choose to unvest them to get Fan Tokens. This means you can convert your MOXIE tokens directly into Fan Tokens for your channel or others.
- Daily Claims: There is a daily claim system where you earn tokens based on your engagement within the Farcaster network as well as for any Fan Tokens you hold. These daily tokens can be claimed and converted into MOXIE tokens, providing an ongoing way to earn and participate in the Moxie ecosystem.
As a channel owner on Farcaster, you manage creating and distributing Fan Tokens to your followers. This process not only helps you build a loyal community but also provides a structured way to reward and engage with your audience.
First, you need to set up Fan Tokens for your channel. This involves defining the number of tokens you want to create and setting the initial pricing. The creation of Fan Tokens is facilitated by the Moxie protocol, ensuring that these tokens are ready for distribution to your followers.
Once your Fan Tokens are created, they are made available through a batch auction. This method ensures fair and transparent pricing for all participants.
Here’s how a batch auction works:
As the channel owner, you decide on the number of Fan Tokens to be sold and set a minimum price (known as the limit price). Your followers who want to buy these tokens place their bids, stating the maximum price they are willing to pay. The auction runs for a set period, collecting all the bids. At the end of this period, all bids are reviewed, and a final price is determined at the point where the total number of tokens meets the demand. Everyone who bid at or above this final price will receive Fan Tokens at this same price. The proceeds from the auction are then used to provide liquidity and support for the tokens, ensuring they can be bought and sold as needed.
Once your followers hold Fan Tokens, they gain access to special features and benefits that you offer. These perks can include exclusive content, private groups, and special offers. Here are some ideas for what you can offer:
- Exclusive Content: Share tutorials, behind-the-scenes videos, or special posts that only Fan Token holders can access. This makes your followers feel valued and gives them a reason to hold onto their tokens.
- Private Groups: Create private groups or channels where only Fan Token holders can join. This could be a space for more intimate discussions, Q&A sessions, or exclusive community events such as a private Farhouse.
- Special Offers: Offer discounts, early access to new content, or special deals on your products or services. These incentives encourage your followers to remain engaged and invested in your channel.
Moxie also allows you to set up rewards for your followers based on their engagement.
Here’s how it works:
You can reward followers who create high-quality posts or contributions to your channel. This not only encourages active participation but also enhances the overall quality of your community. Additionally, you can reward followers for participating in discussions, sharing your content, or using certain features of your channel. This helps keep your community vibrant and interactive.
Payouts for earned rewards are issued automatically by the Moxie smart contracts. At launch, payouts are allocated as follows:
- 50% to the member who earned the reward.
- 20% to the Fan Token Bonding Curve Smart Contract for the member who earned the reward, which increases the price of the next-purchased Fan Token by burning the respective amount.
- 20% to the Fan Token Bonding Curve Smart Contract for the channel where the reward was earned (if applicable), also increasing the price of the next-purchased Fan Token by burning the respective amount.
- 10% to the Fan Token Bonding Curve Smart Contract for the network, similarly increasing the price of the next-purchased Fan Token.
For example, if a Farcaster member earns 1000 MOXIE for an action in the Base Channel community, 500 MOXIE is given to the member directly, 200 MOXIE is used to buy and burn Base channel Fan Tokens, 200 MOXIE is used to buy and burn the member’s Fan Tokens, and 100 MOXIE is used to buy and burn Farcaster Network Fan Tokens.
1. Join Farcaster
If you haven’t already, sign up for Farcaster and become an active member of the community. Engage with content, create your own posts, and start building your network.
2. Acquire MOXIE Tokens
You can earn MOXIE tokens through daily engagement on Farcaster or purchase them from the airstack exchange frame. These tokens will be crucial for participating in the Moxie ecosystem and are needed to swap for Fan Tokens.
2. Claim Daily Rewards
Take advantage of the daily claim system to earn additional MOXIE tokens based on your engagement within the Farcaster network. Convert these tokens into Fan Tokens or use them to further engage with your community.
If you're going to launch a fan token for your account or your channel:
4. Set Up Your Fan Tokens
Define the number of Fan Tokens for your channel and set their initial price. Use the Moxie protocol to create these tokens and prepare them for distribution.
5. Launch a Batch Auction
Conduct a batch auction to distribute your Fan Tokens to your followers. Set a minimum price and collect bids over a specified period. Finalize the auction and distribute the tokens to the winning bidders.
6. Engage and Reward Your Community
Offer exclusive perks to your Fan Token holders, such as access to special content, private groups, and discounts. Use the Moxie protocol to reward your followers for their engagement and contributions.
Example Scenario:
Imagine you run a niche channel on Farcaster. Here’s how you could use Moxie and Fan Tokens to enhance your channel:
First, you set up Fan Tokens for your channel, defining the number of tokens and their initial price. You then launch a batch auction, allowing your followers to bid on the tokens. The auction runs for a specified period, and at the end, the final price is determined based on demand. All winning bidders receive their tokens at the same price.
With these tokens, your followers could gain access to exclusive gated content on platforms such as Paragraph and private Q&A sessions on Farhouse. You could also reward followers who actively participate by creating quality posts, engaging in discussions, and sharing their own artwork as MOXIE or even through additional Fan Tokens.
If your followers hold MOXIE tokens, they can either unvest these to get more Fan Tokens. Additionally, you can claim daily MOXIE tokens from your engagment that can be converted to MOXIE tokens and swapped for your Fan Token. This ongoing interaction and reward system helps build a dedicated and interactive community around your Farcaster channel, offering unique experiences and rewards that keep your followers engaged and invested in your content.
Using Moxie, you can effectively grow your channel and strengthen your connection with your audience through these powerful tools. Enjoy building and nurturing your community on Farcaster!
(If you would like to deep dive into more information around MOXIE check out Airstack's offical website for the protocol here: https://build.moxie.xyz/the-moxie-protocol/moxie-token)
Collect this post as an NFT.
What a week to be a Moxie Hero! 😮 Ⓜ️ 3x for me & my FT holders! cc @betashop.eth
Ikr So bullish on the moxie project fr
it’s def got some pros in the right direction imo nothing is ever 💯 but it’s got traction
It has a proper team too The price might not show it right now but very soon we gonna see a difference for sure
🫡
👊🏼🕺
Only if I create my own token! And I don’t want to 😄 (got enough tokens, and not really any fans 😅) So I just own these tokens for the culture, and for my frens of course 👊 Pluss locked up a bunch of /frenly moxie tokens as well, and not getting anything from that either.. They are basically forcing me to create my own token to get anything.. 🤷
u gonna do it?
Yeah, really cool week to be one
it’s been quite the ride and it’s just day 2!
WE BUSSIN👀🚀
yeah boi!
We love it 🤩
Let's go Aaron! 🦸🦸🦸
it’s up to us
WAGMI .. Moxie is booming 🤩 🤩 🚀 🚀
Let’s goooo 🥳🎉🎉
wazzzzup!?
😍😍🔥 And we just getting started
let’s gooooooo i know not every likes moxie but i think it’s been a great first mover towards decentralizing earnings. it mimics something i had in mind early on to reward ppl in my circle but they went ecosystem wide with it. gotta give it a chance to cook 👩🍳
Absolutely 👏👏👏
Gm world, happy Friday ☀️
gm chop! Enjoy your friday homie
gm Socks!!! Finally Friday, what you got cookin this weekend? 100 $degen
Farming this moxie all week and then some grass touching for sure bro i need it Hope you have a great friday vibes are immaculate 100 $degen
gmgm 🍌
gm Aaron!! How have you been doing boss
doing well but glad friday is here wbu?
gm chop! 109 $farther
gm Josh!!! Happy friday fren 25 $degen
GM ch0p 🍻
g morning anon frog
joyful emotions to you 💜🙌 77 $degen
Hi fren!! I hope you had an amazing week :) 80 $degen
GM ch0p enjoy yourself today man 🤙🏻
gm Ryan! thanks bro, you as well 🤘
Gmgm enjoy your Friday fren 20 $degen
gm Hamid!!! Thanks boss you have an amazing Friday as well 💪 21 $degen
gm ch0p
gm RCH!!! Have a great day bro
Happy Friday man
gm frens the heart is the origin to any worthwhile worldview
Gm bruh, 10 $degen for fren!
gm gm! hope ur monday is amazing, fren
gm fren A new week, let's go!
indeed let’s get to it gm
Gm Aaron!
gm fren hope ur day is amazing!
Likewise my friend ✌️
gmgm aaron why it reminds Wall-E to me ? lmao
🤣 nice
Gm Aaron
gmgm happy monday
Ya bet bro🖤🫂 Gmgm to you✨🎭
👊🏼 🫂 gmgm glad ur here!
gm aaron! hope your day is going great! any plans today?
gm fren doubling down on calls… i’ve got dr stuff mid week so gotta stack it up wbu?
gm aaron <33
gmgm 🤗
Gm aaron ☕ That's quite a clockwork heart you have there ⏰⏱️⏲️🕑💙 25 $degen
ty ty gm 🍻 to the new week
You've tipped 25 DEGEN and have 171 DEGEN remaining.
Gm Aaron Happy new week
gm fren have a good one!
🤣 yup always something new around here! https://blog.aaronvick.com/using-moxie-to-grow
My auction is a while away so save some Moxie for me so we can grow together! 🤍🤍 hihi, get ready for reneecampbell's Fan Token auction powered by @moxie.eth! cc @betashop.eth @airstack.eth
got my notification set
Woohoo!! You got moxie kid.
whoop whoop now if anyone actually bids on mine will be a miracle 🤣 🤣 🎭
Mine is 25 days away!
Damn! I’ll save some Moxie for you. It’s time I started stalking you back 😁
I've been saying that for years!
What am I supposed to do w this? Is this another “card” slash - I have to get people to buy another thing of mine? lol 😂 bc I am so not good at that (in case we haven’t noticed 😆
You know you’re there too, right? 😂 People buy moxie stakes in you and you build with your fans. Best way I can explain it for now. @aaronv.eth will give you a better rundown 😁
first 400 are scheduled for rollout starting around the 29th airstack lists all the first fan tokens on the site i did a write up a while back tho @lampphotography has yet to make it all the way thru so i need to hold a farhouse for her. https://blog.aaronvick.com/using-moxie-to-grow
Hahaha yes! But I didn’t know if I needed to do something “to auction” them. Lol there’s another step or seemed to be something else rather than just sharing your moxie info but what do I know! Haha 😆 thx!! I guess we’ll find out! ❤️❤️
if ur planning on launching a Moxie Fan Token auction, do you plan on bidding to get some of your own supply or only letting collectors bid? https://blog.aaronvick.com/using-moxie-to-grow
@downshift.eth has pledged 100% of their HAM allowance to sponsor Farcaster creators through @microsub! You were nominated by @onbloaded. microsub will be opening to new sponsors and nominees soon. 🍖x195
Aaron... do a space... just for me. Start with bonding curves. WTF is a bonding curve? Here is your payment: 50 $DEGEN
lol - the easy answer is price goes up incrementally the more that are purchased
Okay, so, I am reading through their website now. I never played any of the trading card games. I was always an hour or two late and already priced out. What is your Moxie airdrop going to be? Mine says 866K. Is that good? Bad? Meaningless?
not sure, i guess i don't need my fan token privileges, and as there's no speculative incentive, why would you do it? seems that the best is to spend your moxies on good profiles
yeah, that's prolly the strategy for most. Tho as you grow or your channel grows, it's def an option to offer folks who vibe w/ you. 👊
yes! that would be cool share my $bvdaniel's with those who /vibra with me
https://blog.aaronvick.com/using-moxie-to-grow?referrer=0xeaf55242a90bb3289db8184772b0b98562053559 member channel network independent and correlated tiers
this week I dove into all the airstack and moxie docs to put together an overview of the upcoming @moxie.eth launching at the end of the month - interesting times ahead are you excited? https://blog.aaronvick.com/using-moxie-to-grow
wowow tysm for the complete overeview 🤩 15 $DEGEN
ty. hope it helped. there was a lot to sift thru
👀😍🤩
I'm very excited
If you like my scoop card, you're gonna love my fan token on Moxie 🔥😂
I hope it works exactly like I think it does. I been doing some reading 🙌👀
What is it going to take to get @betashop.eth to follow me back 🤔
seems to be the same idea but native i spent 12 hrs pouring thru airstack and moxie docs trying to get a handle on it - my only hope is we can keep working on bottom up focus somehow to help the niche channels grow atm we’re still gonna see top level channels own the majority of casts until we can figure out how to entice folks to gravitate into their niche interests w/o thinking about getting max moxie exposure by going to the popular channels certainly more DAUs will help but ppl will still be hesitant to casts beyond the big channels unless we have some other ideas to either propagate niche casting or reward niche casting but it’s a good start! https://blog.aaronvick.com/using-moxie-to-grow
Like for someone like me, I don't have a single channel. I don't host any. I imagine there are a lot like me. I'm going to spread out to support various channel creators to help that community with my points. I imagine others will have similar lines of thinking or at least I hope.
she read the letter from the core team
I’m really excited about it.. lotta hidden potential imo
I'm gonna spread out to more channels. I want more people to earn points for my casts. I've been digging through the scoring and it's interesting
Where can I attempt to read? And I say attempt because I have a small vocabulary and also reading puts me to sleep
Imma start casting about my early thoughts but I do have a few good bookmarks sit tight
wondering if i’ll thrive on moxie
You get a bunch of free tokens. In my experience, whoever is here early will thrive. I think you'll do great
yes! just questioning wether there’s still space for me to grow on wc🫂
10 $DEGEN
I’m so waiting for that burrrr 😆❤️
We gonna crush fam 🫡🎉
I'm a big fan already! 🙌🫂🥰
I think I missed out on scoop, so maybe I'm not too late for Moxie. I did get the NFT and qualify for the airdrop. But didn't know there are "fan cards".
Certain fans will be able to auction their tokens. Idk anything about this mechanic though
urge a review of moxie.xyz -- it's thorough and will give you an information advantage. fan tokens are /why/ the system is interesting. otherwise it's just another shitcoin.
Thanks for the info. It seems pretty interesting from first scan. I am going to look into getting a fan token set up for my artist collab channel since I think that would be a great benefit for channel members.
👀
👀👀
I don’t know what you’re cooking but I want some
I'm always cooking
Big fan already
1 $DEGEN
haha love this Toy story meme! :D 50 $degen
please explain me now😂😂
🤣 https://blog.aaronvick.com/using-moxie-to-grow
Toy story ....